Kingsview Partners Highlights Partner | Wealth Manager Justin Cole, CFP®

Advisor Serving Clients from Clare, Michigan 

Kingsview Partners is proud to welcome Partner and Wealth Manager Justin Cole, CFP®, who serves clients from Clare, Michigan. Since entering the industry in 2012, Justin has built his career around a simple idea: strong financial planning starts with trust, grows through relationships, and works best when it stays closely tied to a client’s real life.

Originally from Greenville, Michigan, Justin earned his bachelor’s degree from Aquinas College in Grand Rapids. Before building his practice, his path included service in the United States Marine Corps and time working in his family’s restaurant. Those experiences helped shape the way he works today — with discipline, humility, and an appreciation for what it takes to build something meaningful over time.

As a Certified Financial Planner (CFP®), Justin works with individuals, families, and business owners to bring greater structure and confidence to their financial lives. He enjoys helping clients connect their resources to the goals that matter most to them, whether that means supporting their family, growing a business, preparing for retirement, or simply creating more clarity around the road ahead. 

For Justin, the most rewarding part of the work is the relationship itself. Over the years, many clients have become more like extended family. He values the moments when a plan begins to click — when uncertainty gives way to confidence and a client can move forward with a stronger sense of peace. 

“I’ve always believed the best work happens when you’re helping others succeed,” Justin says. “Financial planning gives me the opportunity to build lasting relationships while helping clients align their money with their goals and values.” 

That perspective carries into the way he leads his practice. Justin brings the mindset of a coach to his work: stay clear, stay disciplined, keep working toward long-term growth. As a business owner himself, he understands the competing demands clients face every day, and he aims to be the kind of advisor who brings steadiness, honesty, and practical guidance to the table.

Outside of the practice, Justin and his wife, Courtney, live in Clare, Michigan, where they’re raising their four boys: Jayden, Cannon, Jordan, and Cruz. Faith and Christian values are central to Justin’s family and continue to shape the way he approaches life, relationships, and service. He also coaches high school football, an experience that continues to shape his view of leadership, growth, and investing in people over time. With the rest of his free time, him and his family’s lives revolve around sports, the outdoors, and staying active together.  

“Justin has built his practice around something that matters deeply to Kingsview: earning trust through steady guidance, real relationships, and a clear sense of purpose,” says Sean McGillivray, COO & President of Asset Management at Kingsview. “He brings a thoughtful, service-driven approach to his clients, and we’re proud to welcome him to the firm.” 

Justin Cole serves clients from Kingsview’s Clare, Michigan, office and can be reached through the Kingsview website or by contacting the office directly at (989) 888-0111.